This summer we'll all be able to say "ooh that makes my mouth tingle." At least we will if we have a piece of Wrigleys new gum "5" (yep, that's the name, no letters, just the number 5). The gum claims to have longer-lasting flavor and "sensations you can feel as you chew." It will be available in three flavors Rain (tingly spearmint), Cobalt (cooling peppermint) and Flare (warming cinnamon) and come in a 15 stick envelope pack (which is apparently the first for the gum industry).
According to the press release:
In our testing, teens and young adults have told us they love everything about 5 - from the unique tingling, cooling or warming sensations that accompany its delicious and especially long-lasting flavors to its bold graphics to its sleek, revolutionary packaging.
To be honest I go through pretty big gum chewing phases and I know that I'm going to have to check this out.
Source: Trendhunter
James Darby
Boots
Diego Dolcini
i like this! we wont get to try this here unfortunately!
1i'm interested to try, but stop me if i'm wrong... but don't most gum flavors work that way? cooling peppermint? warming cinnamon?
but here's to longer-lasting flavor. i'm all for that, so long as it doesn't numb my mouth so i bite my cheek.
2that sounds cool, none of that where im at
3i love it but not anough around.
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