Erin Fetherston For LU Biscuits: Love It or Hate It?

October 18, 2008

Fashion designer Erin Fetherston has partnered with LU Biscuits, the chic French cookie company, to create a limited-edition packaging. Her designs, which were released during Spring 2009 Fashion Week are whimsical and girlie.

While I'm a huge fan of LU — who doesn't love the crisp, buttery cookie topped with a layer of chocolate? — I'm not so sure if I love Fetherston's interpretation of the iconic cookie.

What do you think?

Fashion Love It Or Hate It French Poll Cookies Erin Fetherston LU Biscuits

5 Comments

lisabarn 4 years

I don't know or care about the designer, but I think box is adorable - so I would buy it for that reason.

ilanac13 4 years

i actually like the look of the packaging and i am kind of drawn to it more that EF is associated with it. i don't know why - since i'm usually not for designers or people going into categories that they really aren't experts at .

Jude C 4 years

I like them. They're cute, feminine, and sort of Old World.

anniekim 4 years

Le petit ecolier is one of my favorites. This packaging wouldn't stop my purchase, but I wouldn't be more likely to buy. They're cute enough, I guess.

tlsgirl 4 years

Myeh, I dunno. They're not bad, but at the same time they just seem a little dour compared to the old ads.

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