A new restaurant called "The Company" is moving into the Luxor hotel in Las Vegas. While I can't tell you who's going to be at the executive chef helm, I can tell you who's behind the idea: Wilmer Valderrama, Nick Lachey and Nicky Hilton.
In a recent interview with People magazine, Valderrama said that The Company is going to have a special vibe and flavor, especially created for Las Vegas.
"There's a lot of great restaurants in Vegas, but this is exciting because it's a different branding, kind of next generation type things."
When asked why he was partnering with Lachey and Hilton, Valderrama stated that the opportunity was just right.
"Nick and I started talking about doing some stuff together, and Nicky's always been really sweet. Then we started talking to ... PURE [nightclub] management, and they gave me the opportunity to be part of this one."
The eatery is set to open in a few months, and I'm curious to see what will make it "next generation." Until then, I want to know, what do you think of the celebrity-turned-restauranteur trend?