If you've been watching any coverage of the Olympics whatsoever, then you've probably seen your share of Coca-Cola commercials: after all, the brand is one of the major sponsors of the London 2012 Games. With so many visiting Olympic Village from around the globe, chances are, thirsty athletes can pick from a bevy of Coca-Cola's beverages. Find out what worldwide Coke brands they might be drinking when you keep reading.
Source: Flickr User alan.stoddard
The rock 'n' roll cola wars are back! Recent financial reports indicate that Pepsi's empire still can't beat Coke's, yet the latest Pepsi ad circulating the airwaves depicts Coca-Cola's historical icon Santa turning down Cokes in a tropical locale. His reason? "I'm on vacation. I'm going to have a little fun!"
Are you on Team Coke or Team Pepsi? When it comes to the battle, every drinker, it appears, has an intense opinion on the matter. After all, the brawl between Coke and Pepsi has been on since the beginning of time. How well do you know the history of these two famous American brands? Take this quiz to find out!
Source: Flickr User Captain Victor
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Earlier this week the NPR radio show This America Life claimed to have discovered the secret recipe to Coca-Cola. However, yesterday, Coca-Cola made it clear that the original formula is still safe. Every so often, this sort of news story pops up, where someone says they've found the secret recipe to a certain insanely popular dish, like Coke or Kentucky Fried Chicken's spice blend. But what I'm wondering is: who wants these recipes? With ingredients like "fluid extract of coca" and "neroli oil," is one really going to make Coke at home? What's your take on the matter?
Could the cult of Mexican Coke be nothing more than another case of the emperor's new clothes? That's what some analysts are asserting. The Latin American soda version has a fiercely loyal following due to the fact that it's made with sugar rather than high-fructose corn syrup. But is that really the case? According to a new study in Obesity, the beverage doesn't actually contain sucrose, the sugar compound that makes up cane sugar. Instead, a lab analysis located plenty of glucose and fructose.
So what does this mean? According to nutrition authority Marion Nestle, there are two possible conclusions: either the soda studied was old and the sucrose split into glucose and fructose, or the company used high-fructose corn syrup instead of cane sugar. Which do you want to believe?
Source: Flickr User Mills Baker
If you're a Coca-Cola expert, well-versed in the company's slogans, special-edition flavors, and history, then you probably know that on today's date, in 1971, Coca-Cola introduced the plastic bottle.
However, when I go for a Coke, I want it ice-cold in a can. It just doesn't taste the same to me in plastic, and it gets too watered down in a cup with ice. Do you agree? What's your preference?
Source: Flickr User paulswansen
Today isn't merely Friday, it's also the birthdate of Diet Coke! It's said that on July 9, 1982, The Coca-Cola Company introduced the world to the sweet (but sugar-free) beverage, which became a fast favorite — and today it's 28 years old. To celebrate, we're going to break open a Diet Coke (OK; I admit to doing this regularly!), and we're tossing around fun facts about the beverage. Ready to partake? Let's get cracking on a can of DC, and this quiz!
Classics are a bit like Texas: you don't mess with 'em. But Design Within Reach has pounced at the opportunity to give a few iconic chairs a little makeover, to no protest. First, over in Milano at the Salone Internazionale del Mobile furniture fair, DWR debuted an exclusive new collaboration with Emeco and Coca-Cola. Putting a twist on Emeco's 1006 Navy Chair, which is made of 80 percent recycled aluminum, the retailer launched the new 111 Navy Chair, a classic Emeco chair made from 111 recycled plastic Coke bottles — available in red, of course, as well as five other colors. The chair will make its US debut in DWR studios beginning May 16.
Continue reading to hear about the other classic chair makeover!
Happy birthday, Coca-Cola! On this day in 1886, Coke was invented, and that same year the very first slogan was introduced: "Drink Coca-Cola."
Well, the refreshment company has come a long way since then, and so have the ad campaigns. Test your Coke IQ with this fun slogan quiz!
Source: Flickr User André Banyai
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Coca-Cola, Pepsi, and Dr Pepper Snapple Group have just done the unthinkable. They've banded together in print and television ads to promote their new campaign to remove full-calorie soft drinks from nationwide schools. The joint initiative, spearheaded by the American Beverage Association (ABA) and called Clear on Calories, hopes to tackle childhood obesity with actions such as placing calories on the front of packages, vending machines, and fountain machines.
Thus far, the campaign has involved removing full-calorie sodas, and replacing them with portion-sized options like juice, tea, and water. So far, Clear on Calories has led to an 88 percent decrease in calories from beverages shipped to schools in 2004 — and the goal is to have all full-calorie soft drinks completely removed by 2012.
Through the campaign, the beverage industry hopes to fend off potentially costly legislation, such as taxes on sweetened beverages. "The 'clear on calories' initiative will have far more impact in addressing childhood obesity than a tax ever will," Kevin Keane, an executive at the ABA, told Ad Age. Can the top soft drink giants harness their market influence to effect a healthy change, or should the government step in to take action?
