food shrinkage

Poll

Have You Noticed Shrinking Food Packages at the Supermarket?

No, that isn't your eyesight going bad on you: while you're paying the same old price for your favorite packaged foods, many of them are getting smaller.

No, that isn't your eyesight going bad on you: while you're paying the same old price for your favorite packaged foods, many of them are getting smaller. According to The New York Times, food companies, still sensitive to the country's high unemployment rate, have adjusted for rising costs of materials by camouflaging foods in smaller packages rather than simply hiking prices.

Among the guilty party? Chicken of the Sea tuna, bags of Doritos, Tostitos, and Fritos, Nabisco saltines, and Honey Maid graham crackers. This phenomenon's nothing new — we first noticed it in 2008 with ice cream containers (case in point: Haagen-Dazs), then cartons of Tropicana orange juice. Still, it's maddening to think that consumers can be fooled by smaller sizes. What have you noticed shrinking in size?

ice cream

Ben and Jerry's vs. Haagen-Dazs: A Pint-Sized Battle

There's been some heated public debates between competing brands.

There's been some heated public debates between competing brands. The latest two companies to join the feuding? Ice cream giants Haagen-Dazs and Ben and Jerry's. To pay for the high costs of natural and top-quality ingredients, Haagen-Dazs has reduced the size of its pints from 16 to 14 ounces. Despite the decrease in packaging, Haagen-Dazs still calls its container a "pint." Ben and Jerry's is highly offended by this "downright wrong" move, and pledged, in a statement, to provide consumers the same quantity and quality in its product:

One of our competitors (think funny-sounding European name) recently announced they will be downsizing their pints from 16 to 14 ounces to cover increased ingredient and manufacturing costs and help improve their bottom line. We understand that in today's hard economic times businesses are feeling the pinch. We also understand that many of you are also feeling the same, and think now more than ever you deserve your full pint of ice cream.

While I understand that many brands are shrinking their products, I have to side with Ben and Jerry's; it's not fair to call something a pint when it's not one. How do you feel about the debate?

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