jack in the box

Love It or Hate It

New Jack in the Box Logo: Love It or Hate It?

Jack in the Box has done a lot to beef up its marketing efforts as of late.

Jack in the Box has done a lot to beef up its marketing efforts as of late. In addition to its free food giveaways and viral "Hang in There Jack" campaign, the fast food chain has also been quietly testing a new logo at locations near its San Diego headquarters.

I'm happy that designers retained the bright red box, and I think the cursive script gives the logo a more contemporary feel. But I agree with design blog Under Consideration, which points out that the rest of the logo has a "needlessly techie feel." What's your two cents?

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deals

Free Food Alert: Tacos at Jack in the Box, Sub at Quizno's

Jack in the Box really wants your support: The fast-food chain's latest campaign features its fictitious CEO "Jack Box" comatose after being struck by a bus.

Jack in the Box really wants your support: The fast-food chain's latest campaign features its fictitious CEO "Jack Box" comatose after being struck by a bus. Last week, it asked fans to "show support for Jack" with a coupon for free curly fries. Now, it's asking diners to do the same with a coupon for two free tacos, good today only. To score two free tacos, simply bring in this coupon.

Possibly piggybacking on the success of Jack in the Box, sandwich chain Quizno's is also offering free fare with its Million Sub Giveaway. To land a free toasted sub, simply register on the company's website. I may very well be headed to Quizno's for lunch. What about you — will you hit up these offers?

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deals

Support Jack — Score Free Curly Fries Today Only

Jack in the Box wants you to show your support — and in return, you'll get free curly fries.

Jack in the Box wants you to show your support — and in return, you'll get free curly fries.

The fast food chain's latest advertising campaign, which first aired during this year's Super Bowl, depicts its fictitious CEO "Jack Box" character (yes, the one with the ping-pong head) being struck by a bus. Jack in the Box is now asking you to "show your support for Jack and enjoy some fries."

To land an order of free, medium-sized curly fries, simply print this coupon and present it at participating stores today. What do you think of the chain's new commercials — are they silly or smart?

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Link Time

Yummy Links: From Pepperoni Pizza Dip to Williams-Sonoma

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News

With New Menu Items, Burger King Hopes to Add Value

Despite the soaring cost of food prices, fast-food chain Burger King announced that it will be adding two petite-sized, lower-cost items priced at $1.39: the Cheesy Bacon BK Wrapper and the Spicy Chicken BK Wrapper.

Despite the soaring cost of food prices, fast-food chain Burger King announced that it will be adding two petite-sized, lower-cost items priced at $1.39: the Cheesy Bacon BK Wrapper and the Spicy Chicken BK Wrapper.

Burger King is attempting this strategy in a frenzied fast-food climate, as the industry is struggling to balance rising costs of food with value-added items. Fast-food companies such as McDonald's have had a difficult time keeping value items under the traditional $1 mark. Earlier this year, Burger King pulled a test for a double cheeseburger on its value menu for $1, and Jack in the Box just announced a new rollout of pita snacks, or "snack-sized wrap-style sandwiches" for $1.99.

I'm not sure that these tactics will be enough to excel in the current economic environment, but perhaps these changes will allow all of the fast-food chains to gain back some market share. What do you think?

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Poll

Do You Eat Fast Food?

When we heard about the newest addition to the Jack in the Box breakfast menu, some of us at the office got into a heated discussion.


When we heard about the newest addition to the Jack in the Box breakfast menu, some of us at the office got into a heated discussion. I was completely shocked to hear that DearSugar rarely eats fast food and has never been to a Taco Bell in her life!

I, on the other hand, can let loose and enjoy a drive-thru burger every now and then, especially when a late-night craving strikes.

What's your opinion on fast food? Are you willing to eat it?

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Breakfast

Jack in the Box Expands Breakfast Menu

Jack in the Box has announced its plan to jump on the fast-food breakfast bandwagon with its new Breakfast Bowl, an entire, portable meal.

Jack in the Box has announced its plan to jump on the fast-food breakfast bandwagon with its new Breakfast Bowl, an entire, portable meal. A mix of eggs, hash browns, cheese, peppers, and meat, the dish is a "Sunday brunchworthy meal" to be "enjoyed on a weekday schedule." Jack in the Box hopes to satisfy consumers' need for a hearty breakfast on the go.

Of the fast-food giants, currently McDonald's has the highest amount of breakfast sales. Only time will tell if Jack in the Box's Breakfast Bowls will become as popular as the Egg McMuffin. In other breakfast news, Denny's will compete with the Breakfast Bowls with its new to-go meal that involves a two-tier takeout container filled with bacon, eggs, and pancakes.

Do you eat breakfast at fast-food restaurants? Will you try Jack in the Box's Breakfast Bowl?

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Poll

Would You Eat This Fried Mac and Cheese?

As soon as I heard that Jack in the Box was debuting these Cheesy Macaroni Bites, I knew I had to try them.

As soon as I heard that Jack in the Box was debuting these Cheesy Macaroni Bites, I knew I had to try them. Macaroni and cheese is my favorite comfort food, and I love trying the latest flavor of any item to come out of the deep fryer.I almost had a heart attack when I learned what the calories were on this tiny snack, (although it could have been that my arteries were already filling up with saturated fat). Still, the petite wedges — with their gooey, cheesy interior and crispy, golden, battered exterior — were delicious.

In the future, I think I'd have a hard time enjoying them without feeling sharp pangs of guilt. What do you think: Would you be able to enjoy them?

Free

Get Free Tacos at Jack in the Box Tomorrow!

Tomorrow the fast-food chain Jack in the Box is giving away free tacos.

Tomorrow the fast-food chain Jack in the Box is giving away free tacos. All you have to do is bring in an old gas receipt and Jack in the Box will give you not one, but two free tacos!

The the tacos are free because "it's getting more expensive to fill your gas tank" so they're "giving you a little help with filling your stomach." It's nice to see such a large corporation give back during these hard times.

What do you think? Will you pick up free tacos from Jack in the Box?

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calorie breakdowns

Jack in the Box Breakdown

I am not sure I understand the Jack in the Box cult-like following, (sort of reminds me of the Chick-Fil-A following) but nonetheless people are very into Jack in the Box so before you go, consider these options.

I am not sure I understand the Jack in the Box cult-like following, (sort of reminds me of the Chick-Fil-A following) but nonetheless people are very into Jack in the Box so before you go, consider these options.

You should have the:
Asian Chicken Salad, no dressing - It has 140 calories, 1 gram of fat, 470 mg of sodium and 19 grams of carbs. (With the Asian Sesame Dressing add 230 calories, 17 grams of fat, 780 mg of sodium and 20 grams of carbs)




If you don't want a salad, then go for the:
Southwest Chicken Pita, no salsa - It has 230 calories, 3.5 grams of fat, 790 mg of sodium and 34 grams of carbs. (With the Salsa add 5 calories, 105 mg of sodium, 1 gram of carbs)




To find out what not to order read more