Last month, Burger King revealed that sliders would be the newest addition to the chain's regular menu. When I sampled the fast-food company's limited-edition Angry Whopper, I tried the pint-sized versions of the chain's flame-broiled burger as well. To see what I thought of them, read more
Most of us hoped to start 2009 on a positive note, but Burger King was seemingly in a furious state of mind: At the beginning of January, the fast food chain introduced the Angry Whopper to its US menus. News of the limited-edition burger, purportedly only available through the end of March, took the Internet by storm. So after hearing the incessant hype surrounding it, I decided to put the burger to the test. To find out how it tastes and see additional photos, read more
This weekend's Saturday Night Live featured a spoof of the controversy Whopper Virgin ads by Burger King. In the mock version of the commercial host Neil Patrick Harris acts as a spokesperson for Burger King. It's hilarious, crazy, and kind of sad watching the rural European farmers take apart the burgers, act out an American-style game show, and beg to take the burgers home because it's enough "food to feed his village for the whole month." Check out the skit's video below and tell me what you think. Now that it's being made fun of by SNL, should Burger King pull the ad?
As far as controversy goes, one would have thought Pepsi's Suicidal Calorie ads would be hard to top, but a new campaign from Burger King is generating just as much buzz. On a new website, Whoppervirgins.com, Burger King is showing footage of Thai villagers and Transylvanian farmers taking their first bite ever of a hamburger. The film, which was made by Stacy Peralta, the director of acclaimed documentaries like Riding Giants, is being dubbed the world's "purest taste test."
But so far, the campaign created by Crispin Porter + Bogusky has received negative backlash from bloggers and even the advertising media. "These people would probably prefer schools and hospitals to prefab burgers," said Adweek's Barbara Lippert. Brian Morrissey of AdFreak called it "embarrassing and emblematic of how ignorant Americans still seem to the rest of the world." To check out a trailer of the ad, read more
If you're a fan of Burger King, you might not think twice before biting into a Whopper with bacon and cheese. However, you may not be so eager to bite into this specific Whopper because it has 15 times as much bacon as the regular Whopper! I'm a bacon lover, but find this exceptionally excessive. How about you? Would you eat this Whopper with cheese and tons of extra bacon?
Remember when I told you that McDonald's was planning on opening hipper McCafes? Well, not to be left behind, Burger King is doing a similar thing. Instead of fancy coffees, they're planning on selling fancier Whoppers at their new Whopper Bars. The places will be smaller and, if the artist rendering is accurate, fancier. The menus will also be smaller and it would feature as many as 10 types of Whoppers, including the Texas Double Whopper and the spicy onion-topped Angry Whopper. There's also speculation of creating your own Whopper to order, with things like peppers, bacon, and bbq sauce. When asked about it, Burger King president Russ Klein said:
It's our way of stepping into the future. [The Whopper] is arguably a trademark that is bigger than Burger King itself.
The Whopper Bars are expected to pop up in casinos, airports, and other venues with limited amounts of space.
Also noteworthy is the idea that they may make it a real bar by selling beer. At this time, Klein believes that the concept of offering beers isn't "unthinkable." Whoppers and beers? Sign me up!
How many of you love a big, juicy Whopper? I have to admit, when I was in high school, that was my favorite off-campus lunch treat. There's something about the sauce that just tastes so great. These days I don't eat them that often, but when I'm on a road trip and have to choose between a Big Mac and a Whopper, I always choose the Whopper. Recently, as a publicity stunt, Burger King discontinued the Whopper at one location. They set up cameras and recorded the reactions. Some folks freak the heck out. They've been showing some of the clips in their recent television commercials, and they're absolutely great. They also pranked folks by replacing Whoppers with Big Macs and Wendy's burgers. To find out what happened, read more
As we all know, limited edition candy is all the rage these days. For a while everything came with a coating of dark chocolate or a layer of creamy peanut butter. However right now, the trend seems to be the addition of fruit flavors and pink hues.
This weekend I had the opportunity to try both the limited edition Razzberry M&Ms that I told you about a few weeks ago, as well as the new-ish Strawberry Milkshake flavored Whoppers. The limited edition M&Ms were definitely the preferred option, but to check out what I thought of each, read more