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Latest Ads Remind You Where Your Food Came From
In an era when people are consumed with better-for-you goods, food and beverage companies are launching new campaigns that highlight the produce from which their products are derived.
According to market research results from Mintel International, a quarter of the food and beverages launched in 2008 claimed to be "natural," making it the year's most prevalent claim.
For the first time in more than half a century, food titan Heinz has changed its iconic ketchup label, switching out the gherkin below the name for a plump, vine-ripened tomato.
Heinz: Baked Beanz Needed a "Makeover"
Are Heinz Baked Beanz too much of a mouthful?
Citing difficult pronunciation, Heinz will be dropping the word "baked" from the Heinz Baked Beanz label and changing the official title to Heinz Beanz, the Telegraph reports. Four years ago, Heinz changed the "s" of beans to "z" to modernize the brand.
Is This Heinz Ad Inappropriate?
In a controversial move, condiment king Heinz has pulled a UK television commercial from the air. Viewers complained that the commercial — which features a single-sex parental relationship — was inappropriate and unsuitable. Nigel Dickie, a spokesman for Heinz, explains why the ad will no longer be aired: It is our policy to listen to consumers.
Heinz Ketchup Goes Gourmet
Ketchup is ketchup right? Tomatoes, sugar some spices. It's a condiment, not a gourmet sauce, right?
You're Going to Need a Lot of Fries to Use All of This Ketchup
People do the weirdest things in the hunt for the "world's record." This time the fine citizens of Collinsville, Illinois have partnered with the H.J. Heinz Co.
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Woman Finds Mouse Head in Frozen Green Beans
How's this for a Halloween fright? A woman in Auckland, New Zealand, was opening a package of Heinz-Watties "choice cut" frozen green beans when she came across a strange-looking foreign object. The unidentified frozen object in question was a shrunken mouse's head.
Due to Customer Backlash, Tropicana Ditches New Logo
Last month Tropicana debuted a clean new look to emphasize the all-natural, fresh squeezed juice. However, due to an overwhelming amount of customer outrage, the company is abandoning the changes and returning to the old packaging. Many loyal Tropicana fans were disgusted by the brand's redesigned logo — which features a glass of orange juice against a white backdrop, instead of the familiar orange with a straw poking out the side — calling it ugly, stupid, and generic-looking.
Snapple to Debut Redesign and HFCS-Free Formula
Last week the New York Times announced that iced tea brand Snapple is redesigning its look and formula. The font is more modern, and the new bottle will be slimmer, so it can fit into cup holders. Real sugar will replace the high fructose corn syrup and lower the calorie count by 40 calories.
Theo Fennell Silver Bottle Sleeve: Love It or Hate It?
When BabySugar showed me this sterling silver ketchup sleeve by British jeweler Theo Fennell, I couldn't help but laugh. Bling for a regular bottle of Heinz is absolutely absurd! While there is a time and place for fabulous excessiveness, at $1800, this silver sleeve is simply too much for me.
What's Yummy This Week — YumSugar Weekly Recap
- Don't forget to enter to win a Cuisinart Supreme Ice Cream Maker!
- Test how well you know Ben & Jerry's ice cream flavors.
- Fourth of July is next week, so start planning a patriotic barbecue.
- Long Island iced teas are potent but refreshing.
- Classic fudgesicles get a spicy twist when made like Mexican hot chocolate.
- Heinz pulled a controversial condiment ad off the air: What do you think of their decision?
- Cut out letters make an affordable chic decoration idea.
- Strawberry season is almost over! Before it ends make strawberry pie.
- Host a no fail, last minute brunch.
- Have you ever tried ice wine?
- Finally, check out my top ten moments at the Aspen Food and Wine Classic.
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