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Michael Phelps
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Michael Phelps Will Shine Again in Subway's Spotlight
Subway's ready to test the waters again with spokesperson Michael Phelps: This past Sunday during the US national swimming championships, the sandwichmaker began airing commercial spots starring the Olympic gold medalist. Phelps' year got off to a rocky start when a photo surfaced in February of him smoking marijuana out of a bong.
Within days, USA Swimming had suspended the Olympian from the sport for three months, and Kellogg's decided not to renew its contract with Phelps.
Kellogg's Donates Michael Phelps Cereal Boxes to Food Bank
Unwanted publicity from former spokesperson Michael Phelps has forced cereal giant Kellogg's to think outside the box.
Last August, Kellogg's debuted its limited-edition Corn Flakes cereal boxes with the gold medalist on the cover. But when a photo of the Olympian smoking marijuana out of a bong surfaced, Phelps — and, some say, in turn, Kellogg's — were swimming in controversy.
Subway Still Backs Michael Phelps — Sort Of
Sandwich chain Subway isn't dropping Olympian Michael Phelps as a sponsor yet — but it has removed all semblance of the swimmer from its website, and plans to delay its first TV campaign starring the gold medalist, which was originally slated for early 2009.
This is the fast-food chain's response after a photo broke last week of the Olympian smoking a bong. Immediately following the news, Kellogg's dropped its endorsement deal with the swimmer, and we wondered whether Phelps's other food sponsor, Subway, would follow the cereal maker's footsteps.
Phelps Supporters Boycott Kellogg's Products
On Monday, a photo broke of Olympian Michael Phelps smoking marijuana out of a bong. The backlash was immediately palpable, with Kellogg's dropping its endorsement deal with the champion and USA Swimming suspending him from competition. Now supporters of Phelps, finding the reactions to be far too harsh, are taking matters into their own hands and petitioning to boycott Kellogg's products.
Michael Phelps Will Be the New Face of Subway
Move over, Jared. Subway's got a new guy in town, and his name is Michael Phelps. The mega-medal Olympian continues to score endorsements faster than his swimming records.
Can You Guess the Olympians' Favorite Foods?
In the past two weeks, many of us (myself included) have kept our eyes glued to the television screen watching the Olympics. You may think you're a die-hard sports fan since you know the number of world records broken or gold medals won, but the real test is whether you know what foods the Olympians just can't resist. Here's your chance to test your aptitude.
Kellogg's Debuts Michael Phelps Cereal Box
An honor of winning the most Olympic gold medals of all time is getting to grace the cover of a cereal box. This morning Kellogg's released the first images of the Michael Phelps Corn Flakes cover. Come Fall Phelps will front both Corn Flakes and Frosted Flakes boxes.
Michael Phelps Dishes on His Unusual Eating Habits
If you've been watching the 2008 Olympics like I've been, then you're probably aware that USA swimmer Michael Phelps is trying to win a record number of gold medals. But do you know what he eats to stay on top of his ambitious game? In a recent video interview, Phelps explains that he fuels his body by eating between 8,000 and 10,000 calories a day.
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How to Prepare For a BBQ Festival
Over the long weekend, while many of you were hosting barbecues of your own, I headed over to Sparks, NV, for the Best in the West Nugget Rib Cook-Off, one of the country's largest outdoor barbecue events. I was more than stoked to chomp down on award-winning ribs all day long, but — given the scope of the festival and its four-hour driving distance from my house — I wanted to maximize my first experience there by being as prepared for the event as Michael Phelps was for the Summer Olympics. If you're planning on heading to a major barbecue festival (or any food extravaganza, for that matter), I've got some tips to share with you.
KFC Hopes to Sweeten the Pothole
Could potholes be the new billboards? Kentucky Fried Chicken is hoping so with a new marketing and urban renewal program. Last week, as part of the chicken chain's "Fresh Tastes Best" campaign, KFC filled potholes as a private sponsor in Louisville, KY — spray-painting each repair with a stenciled memo: "Re-Freshed by KFC."
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