Do What Comes Naturally, Introducing Pepsi Raw

YumSugar — Wed, 13 Feb 2008 10:13:41 -0800

I never thought I'd put the words "Pepsi" and "healthy" together, but here goes: Pepsi is launching a healthy version of their flagship soda called Pepsi Raw. Made from natural ingredients, it contains no artificial preservatives, color, flavor, or sweeteners. It appears to be lighter in color - is that the lack of corn syrup, artificial color, or something else? - but that's not the only thing it's light in. It's lighter in calories (90 compared to 120 in regular Pepsi), too.

The product is launching in the UK, but it'll only be available in select bars and clubs in seven cities: London, Manchester, Glasgow, Brighton, Birmingham, Leeds, and Liverpool. A larger distribution arrives later in the year, but no word on a US release.

So what do you think? Do you think soda can really be healthy? I'd really like to try it; I wonder if tastes like regular Pepsi, or will all the excess artificial be missed?

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