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Latest Ads Remind You Where Your Food Came From
In an era when people are consumed with better-for-you goods, food and beverage companies are launching new campaigns that highlight the produce from which their products are derived.
According to market research results from Mintel International, a quarter of the food and beverages launched in 2008 claimed to be "natural," making it the year's most prevalent claim.
For the first time in more than half a century, food titan Heinz has changed its iconic ketchup label, switching out the gherkin below the name for a plump, vine-ripened tomato.
Alton Brown Is Welch's New Spokesman
Dunkin' Donuts has Rachael Ray, T.G.I. Fridays has Guy Fieri, and Applebee's has Tyler Florence, so it's only natural for Welch's to want their very own Food Network spokesperson. They've found the perfect match in food scientist Alton Brown.
Would You Lick a Magazine?
Food advertising is a funny thing. Unlike perfume ads, which can attack your sense of smell and sight, food ads have long relied on witty text and droolworthy images. That is, until now.
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Noteworthy Nibbles — Oct. 14-20, 2008
It's only Tuesday, but I'm already looking forward to the multitude of festivals this weekend.
There are so many in the Bay Area alone that I can't decide whether to hit up the Santana Row Pear Festival, the Half Moon Bay Art & Pumpkin Festival, or the Monterey Wine Festival. I suppose I might just rock them all!
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